Dubai: Pet Corner, a one-stop shop for all pet supplies, veterinary care, fresh and marine aquariums, in store and mobile pet grooming, announce their launch of “The Pet Corner Elite Club”, which will feature a premium line of pet products and accessories for the first time in the region.

Under Pet Corner Elite, the store introduces UAE’s first diamond and gemstone studded exquisite collars for dogs of any small to medium breed. The Haute hound collection features a bow-shaped centrepiece brooch dazzling with about 2.6 carats of certified natural diamonds and about 6-7 carats of natural rubies encrusted on 18 carat gold. The brooch can be easily fitted or changed to any collar of the client’s choice.

Pet Corner would also be able to custom make the jewel with any natural gemstone in any colour of gold as chosen by the client. Priced from AED 37,000/- onwards, every high-end collar comes with a certificate to ensure authenticity, diamond grading and gemstone identification.

Sidarth Mahindra, Chief Pet Officer, Pet Corner said, “Dogs are man's best friends and Diamonds/Gems are truly one of nature's most precious and beautiful creations - making it a perfect accessory for any pooch. We see our customers wanting only the best for their precious pets. This collection offers comfort and style to make any pup stand out from the crowd. We will be introducing many more elite products and supplies in the coming months.”

According to reports*, rise in pet ownership is expected to fuel the growth of the pet accessories market, which is anticipated to reach USD 300 Billion by the end of 2023 globally.